Here is detailed SEO training syllabus included with training package offered by Xero Gravity IT. We follow ethical SEO practices in our clients projects and strictly instruct white hat SEO on page and off page optimization practices to our SEO trainees.
SEO ANALYSIS OF WEBSITE
- Website Analysis
- SEO Competition Analysis
- Keyword Research
- Keyword Finalize
- Search Engine Optimization Strategy Analysis
- Initial Ranking analysis
In SEO analysis, candidates can learn how to analyze a website and understand various criteria of SEO analysis of a website. This session will include introduction of useful SEO analysis tools, its effective usages etc. Students can understand how to prepare a documentation report connected with initial website analysis, traffic ranking analysis etc.
ON PAGE SEO OPTIMIZATION
- Website Structure Optimization
- Content Optimization
- Image Optimization
- HTML code optimization
- Meta tag creation & optimization
- HTML Sitemap creation
- Web master tools
- Analytics Setup & Monitoring
- Robots.txt Optimization
- RSS Feed Generation
In on page SEO optimization training, we will instruct how to modify the website pages, URL structure, header section, content, image, anchor texts, heading tags etc. Our main objective is to improve confidence in our candidates to optimize website pages attract Google bots and make impressive to users, generating more impression, clicks, click through rates, page views, easy user navigation and highly interactive experience to website users. Our SEO onpage training sessions help our candidates to understand the ways to achieve a good identity for web page rather than attract search engine spiders.
OFF PAGE SEO OPTIMIZATION
- Google Base Optimization (Google My Business)
- Reputation building
- Book marking
- SEO Content writing
- Quality link building
- Article submission
- Press Release Creation
- Blog commenting
- Forum posting
White hat off page SEO optimization will cover various ethical practices for getting more quality reputations, achieving local visibility, page and domain authority building, user friendly description writing, link building, article submission etc.
SOCIAL MEDIA OPTIMIZATION & MARKETING
- Social bookmarking
- Social Networking Profiles creations
- Social Networking Profile Optimizations
- Content Sharing Optimization
- Video Optimizations
- Social media advertising (PPC)
- Blogging
- Blog Optimization
In social media optimization session, we can give proper guidance in achieve good social authority, improving online visibility through social media websites, utilizing social media websites for more conversion chances, brand imaging, popularizing etc.
SEARCH ENGINE MARKETING
- Slide submission
- Pay per click (PPC) campaigns
- Search Engine Marketing Research
- Video Marketing
- Image marketing
REPUTATION BUILDING
- Authority building
- Trust building
- Relationship building
- Mentions
- Tagging
- Profile optimization
- Profile building
CONVERSION OPTIMIZATION
- Conversion analysis
- Conversion Tracking
- Conversion Creation
- Conversion building
- CTR Improvements tactics
- ROI conversion optimization
TRAINING FOR USAGE OF SEO TOOLS
As part of our SEO training, SoftLoom IT Solutions provide tutorial sessions in usage of different SEO tools. The session will cover importance of using different SEO tools, usage of Google search engine and its resources as a mock tool for improving SEO practices intelligently.
- Webmasters tools
- Analytics
- Keyword Planner
- SEO Marketing Tools
- Website Analysis Tools
- Trend Analysis Tools
- Related keyword research tools
TRAINING ON SEO CONTENT MANAGEMENT
In off page SEO optimization training, a detailed class will be delivered and practical sessions will be conducted in SEO content management. Since modern online marketing and content marketing ways highly depends on blog publishing, its effective promotion etc, profile management, content management, accounts management etc. plays very important roles. Our advanced SEO training course modules can modify our SEO candidates to deliver professional SEO optimization services with International standards. We will help our candidates to improve their knowledge in usage of effective content management systems for their website SEO projects.
